Blog Post

Tips for Choosing a Fresno SEO Company for Your Business

Egility Digital • April 5, 2022
Downtown Fresno

If you would like your website to be visible on the first page of search engine results, then you will need to hire a professional SEO company.


Otherwise, your business may never be found on the internet.


You can find many SEO companies in Fresno online and you may be wondering how to choose the right one for your business.


When looking for SEO services in Fresno the first thing that you should do is to look at marketing agencies portfolio.


If they have done work for other businesses similar to yours, then that is a good sign.


You can also ask them if they have worked with businesses in your industry and what makes them stand out from other SEO providers.


If they are unable to provide references or examples of previous work, then it is best not to hire them because you will not know if their services are effective until it is too late.


You should also check out their reviews online before hiring them.


There are many review websites where past clients can leave feedback about the SEO company that they hired and this can help you narrow down your choices. The SEO agencies Google business listing is a great place to start!


If the Fresno SEO company has received negative reviews from former clients, then it is best not to hire or at least to dig deeper because those former clients might have had a bad experience with their services.


Not sure if your business website is optimized for search engines or ranking on Google? Get your Free Website Audit & Ranking Report now!


This 10+ page report will show you where you are currently ranking against your competition and give you tangible items to increase your overall online visibility. 


Google search


What is SEO?


SEO is a marketing strategy process of optimizing a website for search engines. It’s important to pick a search engine optimization company that understands SEO and can help you achieve the best results. 


Here are some tips to help you choose the right SEO company for your business:

 

1. Review the company’s history and track record.


Make sure you have confidence in their ability to deliver on your goals.

Do they offer flexible plans? Short term or month to month campaigns? We recommend staying away from lengthy contracts.


2. Ask your business questions.


Get to know the company’s team and what they’re good at. Have they worked in your industry before? Have they had success in ranking other companies like yours on Google search?


3. Consider your budget.


Make sure you can afford to go with a company that will provide high-quality services and meet your objectives. Some SEO agencies will promote cheap SEO services and SEO plans.


Many times these companies will not be able to increase your overall search rankings with the low budget they are working with.


Some SEO companies like Egility Digital are able to offer affordable SEO services and still maintain excellent results.


Make sure you do your research before hiring a company that is cheap and guarantees unlikely results.

 


Backlinks


What are the different types of SEO services offered by companies?


There are a variety of SEO services that companies offer. These include website design, content writing, on-page optimization, off-page optimization, and more.


Each company has its own unique capabilities and strengths to execute an SEO campaign.


You should review the company’s website to get a better idea of what they offer.


1.Website design:


Some SEO companies offer website design as an additional service. This can be helpful if your website needs a new look and feel or if you want to make it more search engine friendly.


There are many factors that can change your SEO rankings such as user experience on your website, appropriate meta titles and descriptions, load speeds, SSL certificates, and so much more.


A great SEO agency will also be able to help you with your web development and content marketing within your website.


2.Content writing:


If your website needs fresh content, then you may want to hire a company that offers content writing services.


They will write high-quality articles for your website and post them on your site regularly so that you can increase the number of visitors to your site and increase your search rankings for your desired keywords.


Blogging is a powerful tool to increase your online search rankings, but done wrong can hurt your rankings dramatically.


3.On-page optimization:


On-page optimization is an SEO strategy that refers to the way that a page is coded so that search engines can easily read its contents and rank it higher in their search results pages (SERPs).


On-page optimization includes things like keyword density, HTML tags, and title tags among others.


The Fresno SEO agency you choose should be able to fix any optimization problems on your website to ensure maximum visibility and function of you website.


4.Off-page optimization:


Off-page SEO refers to the way that links are obtained from other websites to improve a page’s ranking in SERPs.


Some of the ways off-page SEO is done include building links from other websites, social media marketing, forum posting, article marketing, blog commenting etc..


If you are wanting to rank for competitive keywords you will need a strong backlink strategy. Working with a performance based SEO expert is the best and most efficient way to start building backlinks to your website for your Fresno CA business.


Cash in wallet


How much does it cost to get started with SEO in Fresno California?


SEO can be a difficult process, but it’s important to remember that it doesn’t have to be. You can start with a basic strategy and grow as you learn more.


A good starting point is to budget around $600 per month for local rankings and between $1000-$3000 a month for regional and national keyword rankings.


For competitive keywords you can expect to pay as much as $7000+ for SEO services.


It's best to speak to the Fresno SEO agency that you want to work with about your individual needs.


At Egility Digital we have plans that start as low as $397. Speak with a member of our team now to learn more.


The Fresno SEO company that you choose should have flexible plans and work with all budget because each business has their unique needs and goals.


Pricing can and should be adjusted depending on the level of services your business needs and wants.


Search Engine Optimization has a great return on investment, because when done right, SEO works!


Most SEO companies will have packages similar to the ones below...


1.Search Engine Optimization Starter Package:


This package is for those who are just getting started with SEO and have a limited budget and targeting local seo.


The package includes on-page optimization, keyword research, monthly maintenance, and competitor analysis.


The cost of this SEO package is around $500 to $2,500 per month depending on the level of services that you want.


2.Search Engine Optimization Growth Package:


This package is designed for businesses that are interested in seeing their growth rate increase every month and to rank for regional and national keywords.


It includes all the services in the starter package as well as link building and social media marketing, multiple blogs per week and more.



You can expect to pay around $3,000 to $7,000 per month for this package depending on how much work you want done each month and what kind of results you want to see from your campaigns.


Thinking


How do you determine whether a SEO company is good for your business?

 

There are a few factors to consider when assessing whether a company is good for your business. These include the company’s history and track record, their ability to meet your objectives, and their budget.

 

1.The company’s history and track record:


You should ask the SEO Company how long they have been in business and how many clients they have worked with.


You can also ask for references to see if the company has a good history of providing quality SEO services to their clients.

 

2.The company’s ability to meet your objectives:


Before hiring an SEO company, you should know what your goals are and what you expect from them.


It’s important that the company is able to meet your expectations and help you achieve your objectives.

 

3.The budget:


The budget is another important factor that you should consider when choosing an SEO Company.


It’s easy to get carried away when looking for services, but it’s important that you stick to your budget so that you don’t spend more than necessary on services that aren’t necessary for your business needs or goals.


Conclusion


In order to choose the right SEO company for your business in Fresno, you first need to understand what SEO is, what different types of SEO services are available, and how much it costs to get started.


Once you have a good idea of what you need and what the company charges, you can begin to determine whether the company is good for your business.


Egility Digital is a Fresno California based full service marketing agency that specializes in performance based and affordable SEO services for businesses.


Call, text, schedule a call, or chat with a live team member now to discuss your business goals and how we at Egility Digital can partner with you in reaching those goals.


If you haven't already, go grab your Free Website Audit & SEO Ranking Report now!



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